Popmart is changing how people collect toys by making designer figurines a worldwide trend. Popmart is a global leader in character-based entertainment, known for its popular blind box collectibles and creative designer toys. These toys feature original characters like Molly, DIMOO, and Skullpanda, along with partners such as Disney and Harry Potter, which draw in fans of all ages.
With stores in over 23 countries and regions, Popmart has reached a wide audience interested in both art and pop culture. Its collectibles are sold in many ways—including online, in stores, and through special vending machines called Roboshops—making it easy for fans to build their collections in new and fun ways. Anyone interested in toy collecting or character design will find Popmart an exciting brand to explore and follow, especially as designer toys continue to grow in popularity. For more details or to locate a store, visit the official POP MART website.
What Is Popmart?
Popmart is a Chinese company known around the world for its collectible art toys and unique blind box format. The brand has expanded rapidly, opening hundreds of stores and partnering with top designers to create memorable characters and series.
Brand Overview
Popmart creates and sells designer toys, often called “art toys.” These are collectable figures made in collaboration with popular artists and designers. One of their best-known products is the blind box, which means buyers do not know which toy they will get until they open the package. This has led to a large collector community.
Some of Popmart’s most famous characters include Molly, DIMOO, Labubu, and Skullpanda. The company also works with large brands to make special editions with themes like Disney and Harry Potter. Its main buyers are young adults and teenagers who enjoy collecting toys as a hobby. Popmart runs both physical locations and automated machines called Roboshops that sell toys in malls and stores around the world. Their products and stores are available in over 23 countries, making it a global leader in the art toy industry.
History and Growth
Popmart started in Beijing in 2010. It first focused on toys and gifts, but soon found success with designer art toys and the popular blind box system. By 2024, Popmart operated over 350 stores and 2,000 Roboshops globally. The brand’s reach grew quickly in China and then overseas, making it a standout name in collectibles.
In recent years, Popmart opened stores in places like the United States and Europe. It also expanded by partnering with famous brands and artists. For example, the company now runs multiple stores in Las Vegas and aims for even more US expansion. Popmart is listed on the Hong Kong stock exchange, showing that it is well-established in the industry. Its growth comes from strong branding, unique products, and a loyal global fan base.
Signature Characters and Series
Popmart’s success has been driven by its memorable characters and eye-catching collectible lines. Certain figures and series have become favorites for collectors, helping the brand build a strong reputation in designer toys.
Popular Characters
Popmart’s most well-known characters include Molly, Dimoo, Skullpanda, Pucky, and Sweet Bean. Each has a unique look and theme, making them popular with different groups of collectors.
- Molly is easily recognized for her big eyes and round face, and often appears in a variety of imaginative costumes.
- Skullpanda stands out for its bold design and darker, modern style.
- Dimoo features dreamy, whimsical outfits.
- Pucky figures are known for their playful and fantasy-based designs.
- Sweet Bean often appears with soft, childlike features and bright colors.
These figures are regularly refreshed with new designs and limited editions, keeping collectors interested. Fans can find more about each character on Popmart’s official character page.
Iconic Series
Popmart has released a wide variety of collectible figure series that highlight both its original characters and popular collaborations.
Some standout series include:
| Series Name | Character(s) | Notable Feature |
|---|---|---|
| The Monsters | Labubu | Mischievous monster theme |
| Sweet Bean | Sweet Bean | Cute and simple lifestyle scenes |
| Molly | Molly | Art, travel, seasonal editions |
| Dimoo | Dimoo | Fantasy and whimsy themes |
Collaborations with franchises like Marvel, League of Legends, and Tom and Jerry also stand out. The main collection catalog lists both original lines and licensed series, showing the wide variety of Popmart’s offerings.
Labubu
Labubu is one of Popmart’s signature characters, known for its wild fur, mischievous grin, and monster-like shape. It is the central figure in “The Monsters” series, which often features Labubu in different costumes and scenes.
Collectors are drawn to Labubu’s playful yet slightly spooky style. Each figure captures a different mood, from curious to cheeky. Labubu’s series are celebrated for their creativity and attention to detail.
Labubu’s popularity has led to multiple releases and collaborations, making it a must-have for many Popmart fans. For more collections featuring Labubu, visit the fan-operated main brand collection.
Artists and Collaborations
Popmart brings together leading designers, independent artists, and international brands to create unique collectible toys. These partnerships help the company achieve both fresh character designs and special releases that attract collectors.
Featured Artists
Many of Popmart’s collectibles are created by well-known artists such as Kenny Wong, creator of the Molly series, and Pucky, known for whimsical and dreamy figurines. These artists work closely with Popmart to develop new lines and fresh themes.
Popmart often gives artists freedom to express their ideas. This leads to a mix of characters and creative styles, appealing to many types of collectors. The brand highlights its artists’ backgrounds and stories, making the figurines feel more personal and special.
The company has also worked with independent designers like Kasing Lung, who introduced the popular Labubu figure. These artist collaborations are an important part of Popmart’s brand and product development, as described on their site about artist roles.
Major Collaborations
Popmart does not limit itself to in-house artists. It also partners with famous brands and franchises such as Harry Potter, DC Comics, and Disney. These collaborations allow fans to collect blind box figures featuring their favorite characters from popular stories and movies.
Some collections are limited-edition, making them highly sought after. Popmart’s collaboration collections stand out because of the way they blend designer toys with well-known pop culture icons.
By working with both global brands and artists, Popmart keeps its selection fresh and exciting. These projects help increase brand recognition and attract collectors who want rare or exclusive items.
The Popmart Collector Community
Popmart collectors come from many backgrounds but are connected by their interest in art toys, trading, and community-building. Online and in person, collectors share tips, discuss rare finds, and organize events to meet and celebrate their collections.
Collector Culture
Popmart collectors are known for their enthusiasm and attention to detail. Many enjoy hunting for rare and limited-edition pieces, often using checklists, apps, or spreadsheets to track their collections. Social media groups, such as dedicated Reddit communities, allow members to exchange tips, display new items, and discuss real-time releases.
Trading is central to the culture. People use local groups and international forums to swap duplicates or chase their favorite figures, making collecting both a personal and social experience. Sharing photos and unboxing videos is a common way to participate, with many collectors posting their hauls and setups for feedback or inspiration.
Collectors also value exclusive releases, artist collaborations, and themed series. Many start their collections with blind boxes, which add excitement and surprise to collecting. Popular topics of discussion include display ideas, storage solutions, and the thrill of finding “secret” or chase figures.
Events and Conventions
Popmart hosts and participates in various events throughout the year. Collectors often look forward to new release launches, store openings, and pop-up shops in major cities. Special events sometimes feature artist signings, limited edition product drops, and exclusive merchandise, drawing large crowds.
Conventions bring collectors together for trading, workshops, and panel discussions. At these gatherings, collectors may meet artists, join community photo sessions, and see new product lines before they are released to the public. There are also collector-led events, including regional swap meets and online meetups, some of which are organized through Facebook groups focused on trading and selling Popmart figures.
These events help collectors form friendships, trade in person, and learn about the latest trends. They play a key role in making collecting more interactive and community-based.
Global Presence and Market Impact
Pop Mart has grown quickly in the last several years, moving past its home market in China. Its influence now stretches across major economies and regions, drawing in collectors from many different backgrounds.
International Expansion
Pop Mart started as a company in Beijing, but by 2018, it began targeting markets outside of China. Today, Pop Mart operates in at least 23 countries and regions. Its brick-and-mortar stores can be found in locations such as the United States, United Kingdom, Canada, and New Zealand. This global push has brought more collectors into the Pop Mart brand, helping it become a familiar name in both Asia and the West.
The company’s strategy includes opening flagship stores, launching online platforms, and working with international partners. In the United States, for example, Pop Mart sees the large customer base as key to its expansion goals. Southeast Asia has also boosted the brand’s overseas earnings, with revenue jumping 400% year-on-year. As more people grow interested in collectibles, Pop Mart continues to expand into new regional markets, targeting both local and expat collectors through its stores and e-commerce channels. For more on its strategy, visit Pop Mart’s global expansion.
Market Trends
Recent years have seen sharp growth in Pop Mart’s sales and stock value, reflecting strong demand for trendy toys and collectibles. In North America, revenue nearly grew sixfold, and the company expects its 2025 income from this market to match its entire group revenue from 2020. The U.S. market, in particular, has shown a 100% increase year-on-year in early 2025.
Collectors are driving this growth through both in-person shopping and online purchases. Key factors behind Pop Mart’s success include its effective IP management, frequent product launches, and use of blind box sales to maintain excitement and surprise. Robust revenue growth in both North America and Southeast Asia highlights how Pop Mart benefits from shifting consumer tastes and new buying trends. Learn more about Pop Mart’s market growth and trends.
Frequently Asked Questions
Popmart is known for its wide range of collectible figures and unique store locations. Each location can offer different items and experiences, especially when it comes to special releases or exclusive figures.
How can I find a Popmart store near me?
Popmart stores can be found in many major cities around the world. The official Popmart website usually lists store locations for each country, including the United States, United Kingdom, and several Asian markets. It is best to check online for the most up-to-date locations.
What are the popular collectible series available from Popmart?
Some of Popmart’s most popular collectible series include Molly, Pucky, Dimoo, Labubu, and Skullpanda. These series are well-known for their creative designs and collaborations with various artists. There are often new releases, so collectors find fresh figures throughout the year.
Is Popmart available in the US and how can I purchase items?
Popmart is available in the United States. Shoppers can purchase items through the official Popmart online store or visit physical retail locations. Online purchases allow customers to order figures for home delivery within the US, providing easy access to most collections and recent releases.
What are the shipping options for Popmart in Korea?
Popmart offers online shopping for customers in Korea, but shipping options and fees can depend on the purchase amount and the delivery address. Shipping details and timelines are usually explained during the checkout process on the official website.
How do I identify authentic Popmart collectibles?
Authentic Popmart collectibles come with specific packaging, branding, and official tags. Buyers should always purchase from the official Popmart website or official retailers. This helps avoid fakes, which may have poor quality, missing parts, or incorrect designs.
Can I get exclusive Popmart figures at their Thailand locations?
Some Popmart store locations in Thailand offer exclusive figures and limited edition releases. These items are often only available in-store, so collectors may need to visit in person. Stock can be limited and availability may vary by location.
